Grant Cardone’s real estate investment firm has bought 1,000 Bitcoin as part of its new treasury strategy combining real estate and crypto.
Real estate mogul Grant Cardone has announced the firm’s first Bitcoin purchase as it becomes the latest firm to embrace a digital asset treasury strategy.
Cardone Capital added 1,000 Bitcoin (BTC) to its balance sheet, becoming the “first ever real estate/Bitcoin company integrated with full BTC strategy,” CEO Grant Cardone said on X on Saturday.
The billionaire entrepreneur added that the strategy was “combining the two best-in-class assets,” real estate and Bitcoin, and added that the firm expects to add another 3,000 BTC to its treasury this year.
