Nearly a quarter of undecided voters are unhappy with Prime Minister Rishi Sunak’s decision to leave D-Day commemorations early, the Sky News YouGov Voters Panel suggests.
We have teamed up with the pollster YouGov to create a unique online community representing over 40 different seats in the general election.
When asked what, if any, campaign moments have stood out, 11 of our panel mentioned D-Day. This voter summed up the sentiments of many, saying: “Although he’s apologised, I think it was very rude.”
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Over the next few weeks, our Voters Panel will be voicing their views on the politicians vying for their votes.
Many are unconvinced and unimpressed with the campaign so far, with several saying there’s little difference between the two main parties.
“There’s nothing specific, nothing committed, it just seems to be a bit of a shouting match,” one voter told us.
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Another said: “The days of honest politicians seem to have gone.”
The Voters Panel will give us snapshot reactions to set-piece moments as well as unplanned missteps.
Our panellists live in different areas and have different political persuasions, but each one is still deciding who to vote for.
Telling us their thoughts directly, we’ll find out what’s working and what’s not.
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As for the state of the nation, all our panellists are all angry. The state of the economy was repeatedly mentioned.
One younger voter told us: “We’re struggling to get by, the house prices are going up, the job market is absolutely insane.”
With the Sky News leaders’ event approaching, our panel knows what they don’t want to hear.
“I don’t want spin. I don’t want half-truths,” one told us.
Another said she’s not expecting anything substantial.
“It’s weasel words around the topic and the things that they think people want to hear and buzzwords,” she said.
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When asked what our voters want to hear, the responses were far more wide-ranging.
“I want to see that policies are put on the table and actually do something for the working-class people of this country,” one said.
“How they are going to level up the country, as that’s a big issue where I live,” a second added.
While a third said: “How they plan to grow the economy, how they plan to improve productivity.”
We are only halfway through the campaign, but listen to the Voters Panel, and it’s all still to play for.
