Netflix wants to throw another type of yardstick into the ever-evolving pile of audience-measurement tools. The streaming giant intends to institute a new measure for advertisers that tabulates how many of the 190 million monthly active viewers on its ad-supported tier see a specific commercial, the company’s president of advertising, Amy Reinhard, announced Wednesday. Netflix […]
XRP has been hit by one of its most aggressive sell waves this year, with on-chain data...
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