‘Hunting Matthew Nichols’: From Guerrilla Marketing to Directly Pitching Theater Owners, This $275K Indie Turned a Profit Before it Even Was Released

Markian Tarasiuk and Sean Harris Oliver were two Vancouver-based artists who ran neighboring theater companies. But when the pandemic hit in 2020, they came to a bleak realization. “Theater’s dead — really dead — right now,” Tarasiuk says. “What can we do to stay creative?” One day, while the friends were playing tennis, Tarasiuk shared a delicious […]