Any Hallmark fan will tell you that the network’s content isn’t quite like anywhere else.
Sure, there are standalone movies and TV shows — but then there are long-running storylines and interconnected series that practically feel like full-blown franchises.
Whether you’re a seasoned Hallmark superfan or just dipping your toes into the world of cozy mysteries and sentimental rom-coms, the Watch With Us team has you covered.
Below, we’ve rounded up the Hallmark movie characters every fan should know — the ones who keep coming back in multiple movies. You can stream their stories on Hallmark+.
The ‘Hannah Swensen Mysteries’ Sleuths
There’s nothing more delicious than a mystery — except for maybe a baked good or two. That’s why The Hannah Swensen Mysteries, starring Alison Sweeney, have been a fan favorite since 2015. Based on the novels by Joanna Fluke, the cozy series follows free-spirited baker Hannah Swensen, owner of the Cookie Jar bakery and café.
When Hannah’s milkman friend turns up dead, she finds new purpose teaming up with handsome homicide detective Mike Kingston (Cameron Mathison). Together, they solve crimes while whipping up confections that could tempt even the most disciplined detective.
19 Must-Watch Movies on Hallmark Right Now (October 2025)
So far, Hallmark has pulled 12 Hannah Swensen Mysteries out of the oven — and given the clever twists, sweet chemistry and the bonus of a bake-along recipe with each movie, we’re betting there are more on the way.
The ‘Good Witch’ Nightingale Family
Who doesn’t love a touch of magic with their small-town romance? The Good Witch introduces Cassandra “Cassie” Nightingale (Catherine Bell), who first appeared in the 2008 film. Using herbs, intuition and a hint of magic, Cassie helps her neighbors in the idyllic town of Middleton.
Cassie finds love with police chief Jake Russell (Chris Potter) in the small town of Middleton and builds a family over the course of seven movies, while the seven-season series Good Witch follows Cassie and her teenage daughter Grace (Bailee Madison), who has inherited Cassie’s magical touch.
With its cozy tone and gentle supernatural edge, The Good Witch remains one of Hallmark’s most enchanting and enduring sagas.
6 Must-Watch Fantasy Movies on Netflix (October 2025): ‘Troll’ and More
The ‘Wedding Veil’ Besties
We love romance, but friendship can be just as powerful — and The Wedding Veil proves it. The double trilogy follows best friends played by Lacey Chabert, Autumn Reeser and Alison Sweeney, who discover a magical antique veil said to unite its holder with their true love.
Each film focuses on one friend’s journey as she finds (and keeps) her soulmate, with the women supporting one another through marriage, career shifts and life changes. What makes the series stand out is its commitment to showing love beyond the “I do” — a rare treat in romantic storytelling.
Heartwarming, charming and filled with genuine emotion, The Wedding Veil is Hallmark friendship goals at their finest.
The ‘Crossword Mysteries’ Puzzlers
What’s an 18-letter phrase for “adorable murder movies with puzzles galore”? Crossword Mysteries, of course! This series of five films stars Lacey Chabert as Tess Harper, a crossword writer who becomes entangled in a murder case when the clues in her puzzles appear to predict real crimes.
She teams up with detective Logan O’Connor (Brennan Elliott) to crack the case, and their partnership soon turns into an undeniable romance. Together, they balance logic and intuition to solve crimes — and maybe each other’s hearts.
Five Crossword Mysteries movies aired between 2019 and 2021, but fans are still crossing their fingers for more.
9 Best Crime and Mystery Shows on Prime Video (October 2025)
The ‘Cherry Lane’ Residents
You’ll need to pay attention to keep track of this one — it’s Hallmark’s most heartfelt holiday anthology. Christmas on Cherry Lane takes place at 7 Cherry Lane, and each film jumps around in time, with scenes following a different family spending Christmas Eve there in different eras.
The first movie introduces John (John Brotherton) and Lizzie (Erin Cahill) preparing for their first baby, Regina (Catherine Bell) and Nelson (James Denton) announcing their engagement to grown children, and Mike (Jonathan Bennett) and Zian (Vincent Rodriguez III) hosting Christmas dinner while welcoming their new foster daughter. But there’s even more connecting these families than their address.
The Best Holiday Movies to Snuggle Up With
The sequel trilogy, premiering on Hallmark this year and available now on Hallmark+, deepens those emotional connections — reminding us that some houses hold more love, laughter and legacy than a single lifetime could contain.
