No Super Bowl is complete without some must-see commercials.
As excitement continues to build for the big game on Sunday, February 9, companies are giving fans a preview of their star-studded ads.
Uber Eats has tapped Charli XCX, Martha Stewart and Matthew McConaughey for a variety of ads. Meanwhile, Stella Artois is raising a glass to football with help from David Beckham and Matt Damon.
The Fast & Furious cast will keep it short and oh-so sweet when they star in a commercial for Häagen-Dazs ice cream. Finally, Adam Brody and Nick Offerman will bring the crunch with Pringles on game day.
Martha Stewart Warns ‘Snitches Get Stitches’ in Uber Eats Super Bowl Ad
This year’s ads certainly won’t be cheap. According to Variety, Fox Corp. reportedly sold at least 10 commercials that will appear in the Super Bowl for more than $8 million.
The sporting event “is the only place where you can aggregate legitimate scale with one commercial,” Mark Evans, executive vice president of sales at Fox Sports, told the publication. “It’s not like any other thing.”
Before the Kansas City Chiefs and Philadelphia Eagles face off in New Orleans, see some of the best star-studded Super Bowl commercials:
Stella Artois
Former soccer star David Beckham and actor Matt Damon discover they’re long-lost twin brothers in Stella Artois’ game day commercial. Once they find themselves together at a backyard barbecue, they quickly bond over their shared preference for Stella Artois beer.
Zeam
Fuller House star John Stamos embarks on a critical mission for the streaming platform: Creating a Zeam Jingle. Even with a piano, the actor proves the task is easier said than done.
Pringles
Nick Offerman, Kansas City Chiefs head coach Andy Reid and L.A. Clippers player James Harden watch their mustaches fly away as they help Adam Brody deliver Pringles to the masses.
Ray-Ban Meta
Chris Hemsworth and Chris Pratt visit a very “unique” art gallery in Ray-Ban Meta’s Super Bowl ad. A $6 million banana fiasco quickly causes chaos in the commercial. As an added twist, Kris Jenner shows up to deliver one last surprise: “Hey Meta, who eats art?”
Häagen-Dazs
With Häagen-Dazs, even the fastest family can’t help but slow down and savor the moment. Fast & Furious stars Michelle Rodriguez, Vin Diesel and Ludacris cruise down the Pacific Coast Highway in a Chevrolet Chevelle so they can enjoy an ice cream bar in peace.
Little Caesars Pizza
After Eugene Levy enjoys the irresistible flavor of Little Caesars’ Crazy Puffs, his iconic eyebrows comically disappear. Adding to the fun is Schitt’s Creek star Sarah Levy, who remains unfazed by her dad’s antics.
Nestle Coffee Mate
Shania Twain lends her unmistakable vocals to Coffee Mate’s new Super Bowl ad for Cold Foam Creamer, which features the country music icon singing the brand’s “Gimme Cold Foam” jingle.
Uber Eats
Matthew McConaughey shares a conspiracy theory that football was invented in order to sell food. Martha Stewart, Greta Gerwig, Charli XCX, Kevin Bacon and YouTuber Sean Evans later weigh in on his unconventional point of view.
Michelob Ultra
Beetlejuice Beetlejuice stars William Dafoe and Catherine O’Hara reunite on the pickleball court in order to score some free beers. What comes next are special cameos from NFL legend Randy Moss, Olympic gold medalist Ryan Crouser and WNBA star Sabrina Ionescu.
Hellmann’s
When Harry Met Sally stars Meg Ryan and Billy Crystal reunite to have lunch at the iconic Katz’s in New York City. The one must-have item on the menu? Hellmann’s mayonnaise, of course.
Dunkin’ Donuts
During the 2024 Super Bowl, Dunkin’s viral commercial brought Boston’s elite including Ben Affleck, Matt Damon and Tom Brady together to form the ultimate coffee-powered boyband known as the DunKings. One year later, Affleck is back with his brother, Casey, and Jeremy Strong.
Bud Light
Post Malone, Shane Gillis and NFL Hall of Famer Peyton Manning serve as the “Big Men on the Cul-De-Sac’ — or the neighbors everyone relies on — to level-up a party. In their Super Bowl ad, the trio bring their entertaining expertise, state-of-the-art gadgets and fully stocked coolers of Bud Light.
Squarespace
Squarespace and Barry Keoghan celebrate the timeless spirit of entrepreneurship in their 2025 Super Bowl campaign. “I’m a very proud Irish lad so bringing this campaign to life with Squarespace and shooting it against the beautiful backdrop of Ireland was incredible,” Keoghan said in a statement. “Squarespace has always made incredible advertisements with such top tier filmmakers, actors and actresses, so to have a chance to work with Steve Rogers and the amazing crew and people was special.”
