It’s no secret that Taylor Swift is a billionaire, but how did the Eras Tour add to her musical fortune?
The singer kicked off the two-year-long concert tour in March 2023 and performed around the globe bringing music to fans who traveled far and wide to see her. After nearly two years on stage, Swift said goodbye to the Eras Tour with one final show at Vancouver’s BC Place in December 2024.
“I knew this tour was harder than anything I’d ever done before by a long shot,” Swift told Time Magazine in December 2023. “I finally, for the very first time, physically prepared correctly.”
Keep scrolling for a breakdown of the Eras Tour by the numbers:
The Money Aspect
The Eras Tour has been confirmed as the highest-grossing tour of all time, grossing over $2 billion in ticket sales. The New York Times reported in December 2024 that this is “double the gross ticket sales of any other concert tour in history.” (This figure excludes merchandise sold during the shows.)
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The Length of the Show
The Eras Tour concert was a total of three-and-a-half hours long. Swift went through her entire discography, singing some of the core songs from each of her eras over the years.
Swift performed a total of 40 songs each night that were split into 10 acts at first. The show was expanded to 11 acts when she released The Tortured Poets Department album in April 2024.
Traveling the Globe
Swift performed a total of 149 shows across five continents — including North America, Europe, Asia, South America and Australia. The same New York Times article revealed that a total of 10,168,008 attended the Eras Tour in all 51 cities in which Swift performed.
The show with the most attendees took place in February 2024 in Melbourne, Australia with 96,006 concertgoers.
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The Ticketmaster Debacle
After Swift announced The Eras Tour in November 2022, Ticketmaster received the most presale registration for any event on the site with over 3.5 million people signing up. Of course, this led to a disastrously botched presale and millions of unhappy fans. (The United States Senate held a 2023 hearing over the incident as well.)
Swift responded to the debacle, explaining that she was “not going to make excuses for anyone” in a lengthy statement at the time.
“We asked them, multiple times, if they could handle this kind of demand and we were assured they could,” she stated. “It’s truly amazing that 2.4 million people got tickets, but it really pisses me off that a lot of them feel like they went through several bear attacks to get them.”
